Inkjet printing accounts for more than half of the total market in 2016

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2016-12-01 17:24:56: Recently, InfoTrends conducted a study on “ Whether inkjet printing will change the US office printing model?”. According to the survey results, the market share of the more green print model will increase. It was predicted that by the end of 2016, commercial inkjet printing will account for 56% of the US market share, while laser printing will account for 44%.

Studies have shown that inkjet printing companies should identify key customers and take appropriate sales and marketing strategies. At the same time, the study also lists the development opportunities of office printing business inkjet technology in US.

The study showed that in the current US market, the unit shipments of commercial inkjet printers and multifunction printers exceeded the unit volume of laser printers, and inkjet technology will become the mainstream of the market in a certain period of time. In the study, 77% of respondents said that low cost is the key factor that they their choose green printing inkjet printer rather than laser printers.

The InfoTrends study covers various aspects of the inkjet market in the United States, including: US customers' attitude analysis of inkjet technology, customer identification and sales promotion strategy recommendations, the most important product features and functions of the mainstream companies and end customers, the United States Ink - jet Market Size and Forecast.
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